Argand Ads Policy
Transparent. Contextual. Respectful.
Our Principles
- No tracking, no profiling, no cookies. Ever. We don't build behavioral profiles or user dossiers.
- Contextual-only ads matched to page content, not your identity.
- Respects ad blockers (zero bypass, zero guilt-tripping).
- Human review for every campaign before it runs — no auto-approval.
- Full refund if rejected or not reviewed in time.
- Creative and URL frozen after approval — no bait-and-switch.
What We Accept
Advertising categories that can advertise on Argand:
- General products & services
- Software & developer tools
- Education & online courses
- Creative work & digital goods
- Local businesses & restaurants
- Non-profits & charitable organizations
- B2B & enterprise software
- Books, publications & media
What We Do Not Accept
- Gambling — slots, betting, lotteries
- Crypto/Web3/NFTs/blockchain — tokens, DeFi, speculation
- AI-generated low-quality content — spam, autogenerated articles
- Scams & misleading claims — deceptive practices, false promises
- Political microtargeting — voter suppression, manipulation
- Tobacco & vaping — cigarettes, e-cigarettes
- Weapons — firearms, explosives, military hardware
- Malware & phishing — malicious code, credential theft
- MLM & pyramid schemes — predatory recruitment
- Adult content — explicit sexual material
Security Checks
We run these checks on every campaign before Stripe opens:
- HTTPS required
- Valid TLS certificate
- Domain age minimum 7 days
- Blocklist check (URLhaus, PhishTank, OISD, 22+ feeds)
- Redirect chain (max 3 hops, each hop checked)
- Typosquatting check against top brands
- No URL shorteners (bit.ly, tinyurl, etc.)
- Landing page fingerprint stored at approval time
- Media malware scan (ClamAV + magic-bytes whitelist, no SVG ever)
- Text content scan (scam/phishing pattern detection)
Post-approval: Daily re-checks while campaign runs. URL or content changes → auto-suspend.
Blocklist Appeal
If your domain was incorrectly flagged, contact ads@argand.org with:
- Your domain
- The blocklist that flagged it (shown in the rejection message)
- Evidence of legitimate use
We manually verify appeals and work with blocklist maintainers for removal.
Review Timeline
- 3 business days guaranteed for campaign review.
- If we miss the window: Authorization cancelled, nothing charged, priority re-review.
- Once approved: Campaign runs as submitted, no changes.
Transparency
Aggregate statistics are available at /api/ads/transparency:
- Campaigns running
- Categories represented
- Rejections (by reason)
- Geographic distribution
Contact
Questions or appeals? Email ads@argand.org
We aim to respond within 24 hours.